Business Development Lead

Armory

Armory

Sales & Business Development

Gurugram, Haryana, India

Posted on May 26, 2026

Job Description

Important pre-read:
This job description will take ~15 minutes to read and ~15 minutes to apply. You increase your chances of selection by 10x if you read this to the end, slowly. Trust us on this.
What is Armory?
What we are building requires hard work, tenacity, ownership, creativity and way more man-hours than an everyday job.
If you are a savant at what you do, love autonomy, have high agency and genuinely want to impact the future of this country, we want you to work with us starting yesterday!
Modern conflicts waged remotely demand a radical rethinking of strategy as adversaries deploy inexpensive drones and technology to inflict maximum damage with minimal risk.
If you prefer routine over the dynamic unpredictability of innovation, Armory isn't for you. Our fast-paced environment requires genuine curiosity, resilience, a passion for continuous learning, and comfort with rapid change.
Armory is a new age defence tech startup building next-generation products to strengthen Indian forces in the modern battlefields.
About the founder
Amardeep Singh is an IIT Bombay alumnus & an aerospace engineer by education. He was a founding member of ideaForge - currently India’s biggest drone company & the first drone company to get listed on the Indian stock exchange.
His 16-year entrepreneurial journey is marked by a series of ambitious ventures spanning across diverse tech domains like Drones, Consumer Hardware, B2B SaaS & AI.
Problems we solve
Our country’s defence systems, conceived in a bygone era, have been outpaced by the rapid advancements in technology, revealing critical gaps that we, at Armory, are poised to bridge.
At Armory, we identify and solve the most critical, complex & specific challenges in modern warfare. By harnessing the power of artificial intelligence and diving deep into specific problems, we create innovative defence technologies and products that protect our nation and allies.
Why you should NOT join us:
If high stakes, tight deadlines, and significant challenges don't excite you, then our mission to revolutionise defence technology might not align with your career goals. We seek individuals who are ready to push boundaries and are motivated by the urgency of now.
Why you SHOULD join us:
We offer the opportunity to work on groundbreaking projects that strengthen national defence, supported by a team of A players.
Join Armory if you're drawn to solving hard problems and want to create a meaningful & profound impact to the national security.
At Armory, you will do the best work of your life. Period.

Requirements

About this role

You will be responsible for driving defence-focused business development for Armory. From engaging frontline units to navigating procurement channels, you will translate operational needs into concrete opportunities. You will lead outreach, trials, and account growth for our counter-drone systems.

  • Drive business development for Armory’s defence hardware systems across defence, homeland security, and strategic private-sector clients.
  • Build relationships with MoD, Army, Navy, Air Force, CAPFs, and key procurement stakeholders.
  • Lead the full BD cycle: prospecting, demos, trials, negotiations, and contract closures.
  • Represent Armory during field trials, demos, and technical evaluations.
  • Translate operational needs from forces into actionable insights for internal teams.
  • Navigate defence procurement pathways, tenders, documentation, and compliance.
  • Maintain long-term account relationships and oversee post-deployment continuity.
  • Track market trends, competitors, and procurement demand signals.
Must Haves
  • Veteran (ex-Defence) with a deep understanding of operational and procurement ecosystems.
  • Experience in the private defence sector, preferably in BD, sales, or program roles.
  • Strong understanding of defence procurement cycles, trials, and vendor onboarding.
  • Preferably, experience with C-UAS, surveillance, or mission-critical defence hardware.
  • Strong communication, negotiation, and stakeholder management skills.
  • Ability to operate in high-pressure, high-ambiguity environments.
Bonus Points For
  • Prior experience selling or deploying anti-drone / counter-UAS systems.
  • Existing network across MoD, CAPFs, state police, or defence procurement bodies.
  • Experience with GEM, MoD tenders, or government procurement workflows.
  • Hands-on exposure to demos, PoCs, field evaluations, or deployment support.
What Will Make You Successful in This Role?
  • Building structured processes out of ambiguity.
  • Turning conversations into concrete opportunities with discipline and follow-through.
How Will We Set You Up for Success in This Role?
  • A live project: You will have immediate visibility.
  • Access to resources: You name it, we will do everything to get it for you.
  • Supportive team: You will be surrounded by the best minds ready to help you.
Our Hiring Process

We target to close the hiring process within 14 days of your application.

Round 1: Introduction & Technical Round

Duration: 1 hour

How to ace: Be yourself. We want to know YOU, not some ideal, unrealistic person.

Demonstrate your expertise in the area we are evaluating. Ask good questions.

Round 2: In-person Interview

Duration: 1 hour

How to ace: Share your experience and ideas on how you would drive and scale

business growth for Armory.

Round 3: Culture Fitment

Duration: 1 hour

How to ace: Help us understand your goals & aspirations. Share some of the stories

that have made you what you are. Ask good questions.

Round 4:
  • Congratulations! You are now a part of Armory. You will build something that lets you sleep at night with a feeling that you did something meaningful. Buckle up for a ride into the future.
Work Location

Armory highly values having employees working in the office. We are establishing a collaborative work environment and company culture, and that simply does not happen from home. We are based out of Gurgaon and require employees to be in the office.


Benefits

What we expect from you
  • Genuine curiosity
  • Founder’s mindset
  • First principles thinking
  • Execution, not just ideas
  • Bias for action
  • High energy
  • High agency
  • Highest level of integrity
  • Getting your hands dirty
  • Audacious state of mind
What to expect from us
  • Team of A players
  • Work directly with the founder
  • Ridiculous levels of responsibility
  • Fast & decisive approach
  • Work on hard problems
What your first 3 months at Armory will look like:

30 Days

  • Complete onboarding and build a strong understanding of Armory’s mission, products, and user ecosystem.
  • Deep-dive into India’s defence procurement landscape across Indian Defence Services, CAPFs, and allied agencies.
  • Map all ongoing leads, past trials, and existing stakeholder relationships.
  • Understand SURGE’s capabilities end-to-end to confidently represent it in discussions and demos.
60 Days
  • Begin structured outreach to key stakeholders and align trial or demo opportunities.
  • Build a clear opportunity pipeline with projected timelines, dependencies, and decision paths.
  • Work closely with engineering and product teams to refine messaging, demo scripts, and user briefs.
  • Support field demonstrations, ensuring user expectations, questions, and constraints are documented.
  • Establish a communication rhythm with leadership on progress, blockers, and competitive insights.
90 Days
  • Lead at least one major trial or capability demonstration with end-to-end ownership.
  • Drive active opportunities toward closure by navigating procurement, compliance, and technical alignment.
  • Build a repeatable BD playbook—stakeholder mapping, demo planning, documentation, and follow-ups.
  • Present a structured growth roadmap for the next two quarters, highlighting target segments and strategies.
  • Align with leadership on long-term objectives, partnerships, and expansion across defence and international markets.
Tips
Irrespective of you applying at Armory or not, some of the following tips will definitely help you in your job search.
How to get hired
Targeted Applications: Ensure your application is tailored specifically for the job you're applying for by understanding its requirements and showcasing relevant experiences and skills. Apply for THIS job, not some job.
Quality Over Quantity: Instead of applying to 100 jobs casually, it’s far better to apply to 4 seriously.
Stand out: Most people don’t put any efforts in applying to jobs, their applications look exactly the same. It’s easy to stand out from them just by putting a little effort and showcasing your relevant experience and interest for the said job.
How to NOT get hired
  • If your cover letter starts with _“Honestly, I possess all the skills and experience that you’re looking for”_, then you are not going to make it.
  • In fact, we wrote a long thread on all the ways you will NOT get hired. https://x.com/singhamardeep/status/1459114743398998018?s=46 We highly recommend you to read it.
We wish you the best in your job search!