BASE is a leading vegan beauty brand in Indonesia, offering a range of skincare and makeup products tailored to various skin needs. The company operates on a direct-to-consumer model, utilizing a Smart Skin Test to provide personalized vegan product recommendations. With a fully digitalized approach, BASE sells its products through its website and various omni-channels, ensuring nationwide delivery across Indonesia. The brand emphasizes clean beauty and sustainability, positioning itself strongly in the growing vegan beauty market.

Design

Jakarta, Indonesia

BASE

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