Advertising · Data and Analytics · DeepTech · Sales and Marketing · Software
1 - 10 employees
Measuring marketing effectiveness has become a serious problem for companies due to GDPR, walled gardens between advertising platforms, and tracking preventions in all major browsers. Causiq models marketing activities and their outcomes through statistical modeling in combination with probabilistic machine learning. Through this, they can provide companies with insights about the effectiveness of their marketing efforts and identify ROI per marketing channel, in real-time.Something looks off?