Locations

London, UK · Amsterdam, Netherlands

industry

Data and Analytics · DeepTech · Finance · Information Technology · Software

Size

11-50 employees

Stage

Seed

founded in

2022

FERO is dedicated to increasing checkout conversions for e-commerce businesses by providing tailored checkout experiences that reduce cart abandonment. Their solutions, including Checkout Companion and Conversion IQ, leverage machine learning and customer data to personalize the payment process, ultimately enhancing customer satisfaction and driving revenue growth. With a focus on integrating seamlessly with existing e-commerce platforms like Shopify, FERO aims to help merchants recover lost sales and improve their overall conversion rates. The company positions itself as a leader in the checkout optimization space, addressing a significant market need as merchants globally lose billions in sales due to abandoned carts.

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