About Loula

Loula is redefining cross-border financial solutions for Latam SMBs, blending traditional banking with stablecoin innovation. We empower freelancers, entrepreneurs, and small businesses to manage their finances seamlessly in an ever-evolving global economy.

Are you a hungry, ambitious marketer ready to take charge of all things marketing at a growing fintech startup? This is your chance to make a real impact, owning the strategy and execution while working closely with the founders to shape Loula’s growth story.

Up for the challenge? Let’s talk. 🚀

What You'll Do

• Lead impactful product launches: Drive audience strategy, messaging, and communication plans for go-to-market campaigns.
• Uncover customer insights: Conduct research to guide marketing strategies and stay ahead of competitors.
• Deliver growth-focused campaigns: Develop and execute initiatives that create measurable business impact.
• Track and refine performance: Monitor key metrics and continuously optimize campaigns for better results.
• Own marketing execution: Be hands-on, proactive, and ready to roll up your sleeves to get things done.

What We're Looking For

We’re seeking a self-starter who’s eager to hustle, learn, and own their role:

• Experience in marketing, ideally in fintech, crypto, or SMB-focused industries.
• Strong understanding of fintech or payments industry trends and competitive landscape.
• A creative storyteller with an analytical mindset.
• Proactive and adaptable, with a test-and-learn approach to ideas and tactics.
• Fluent in Spanish and English.

Why Join Loula?

• Impact: Lead all marketing efforts and shape our growth trajectory.
• Learning: Gain hands-on experience across marketing channels.
• Autonomy: Test bold ideas and take calculated risks.
• Growth: Be part of a startup with big opportunities for career advancement.
• Flexibility: Work remotely with a collaborative, supportive team.