📍 Location: Gurugram

🕒 Job Type: Full-time

Sova (www.sova.health) is India’s first full-stack microbiome health company and a pioneer in gut health. We offer science-backed probiotic supplements powered by advanced microbiome diagnostics and personalized therapeutic programs.

Backed by investors from Singapore, the US, and India, Sova is on a mission to transform health outcomes one gut at a time.

“Sova” means satiety in Hebrew—our promise to consumers and the foundation of everything we do. Join a mission-driven company with a bold vision to add a billion healthy years to the world.

At Sova, you’ll work in a collaborative, innovative environment that values integrity, ownership, and real-world impact—where your work directly drives growth and impact every single day.

As a Marketing Executive, you will own end-to-end 360° marketing execution across channels. You will support campaign strategy, coordinate creative execution, manage launches, and continuously optimise performance.

This role also involves driving 0→1 growth initiatives — piloting new channels, testing ideas, tracking results, and scaling what works. We are looking for someone with a strong bias for speed, structured execution, and measurable outcomes.

• Plan and execute 360° campaigns across paid, owned, and earned channels (Meta, Google, CRM, website, influencer, marketplaces)
• Convert campaign goals into clear briefs for design and content teams
• Manage campaign calendars, trackers, and cross-functional coordination
• Monitor campaign performance (CTR, CVR, ROAS, CAC) and drive quick optimisations
• Conduct competitor research and consumer insight mining
• Identify and test new growth channels and acquisition experiments
• Document campaign learnings and build repeatable playbooks
  

• 0–1 years of experience in marketing (D2C/e-commerce preferred)
• Strong project management and execution skills
• Comfortable working with performance dashboards and metrics
• Familiarity with Google Sheets/Excel, Meta Ads, Google Ads, GA4 basics (preferred)
  

• Strong ownership mindset
• Structured and detail-oriented
• Data-driven decision making
• Clear communicator and collaborative team player
• Bias for action and experimentation

Interested candidates can mail their CV to hr@sova.health