Job Title : Social Media Manager

Company Description

Surpluss is a global B2B liquidation platform based in Pune. We specialize in buying and selling excess inventory, stock lots, near-expiry products, cancelled orders, out-of-demand products, and slow-moving stock. Our mission is to assist businesses in effectively liquidating surplus inventory, connecting them with potential buyers to recover costs and increase their bottom line.

Roles & Responsibilities

• Develop Digital Marketing Strategies: Create Marketing plans to generate leads and increase sales.
• Manage PPC Campaigns: Run and optimize pay-per-click ads on Google, and social media platforms.
• Improve SEO: Use best practices to boost our website’s search engine rankings and increase traffic.
• WhatsApp Marketing : Develop and execute targeted WhatsApp campaigns to engage with customers and drive conversions.
• Create Social Media Content and Visual: Design visuals and Develop engaging Content for LinkedIn, Facebook, Twitter, and Instagram and WhatsApp.
• Community Management: Manage and engage with communities on Facebook, LinkedIn, and WhatsApp to foster relationships and build brand loyalty.
• Execute Email Campaigns: Plan and manage email marketing campaigns, including newsletters and promotional emails.
• Analyze Campaign Performance: Use tools like Google Analytics and HubSpot to measure the success of digital marketing efforts and report on them.
• Conduct Market Research: Identify trends and opportunities for business growth.
• Manage Online Reputation: Monitor and engage with customers on social media to maintain a positive online presence.

Required Skills

• Bachelor's degree in Marketing, Communications, or a related field.
• Exceptional content creation and creative writing skills.
• Understanding of the B2B market and knowledge of the International business landscape is a plus.
• Strong proficiency in utilizing LinkedIn and other social media platforms.
• Excellent interpersonal and communication skills.
• Willingness to travel to the office on a daily basis.

Location - Pune

Salary - As per Industry Standards

Opportunity - Full Time